A well-planned analytics dashboard gives you all the information you need to run campaigns and track important KPIs. Build your own dashboard today!
Knowledge is half the battle, so make sure you brush up on these essential eCommerce analytics terms and KPIs. Position your store for success!
A customer journey map illustrates customers' interactions with your brand, helping you hit optimal sales. Here’s how to craft the perfect customer journey map.
Knowing your Customer Lifetime Value (CLV) can help enhance your company’s total revenue. Learn how to calculate CLV in this article.
It's essential to track important metrics and KPIs in order to make informed decisions about your business. Here are 14 of the most important eCommerce metrics that you can't afford to ignore if you want your business to be successful.
The most effective way to improve customer LTV? Acquire customers with more LTV potential. Here are a few ways you can do that.