Your most profitable BFCM starts here.


AI-powered insights, real-time benchmarks, and tactical planning tools — everything you need to move faster, spend smarter, and win big this BFCM.

Your BFCM Command Center

Pre-built AI agents, live dashboards, automated data analysis, and AI-powered recommendations — all built to help you set new BFCM records.

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Plan smarter

Set goals, predict outcomes, and prepare with data.

The Ultimate BFCM Prep Guide

Benchmarks, winning strategies, and AI-powered tactics.

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Black Friday Checklist

Dominate BFCM with our 10‑point ecommerce checklist, from extending campaigns early to optimizing ads, mobile UX, inventory, email & loyalty.

How to Win BFCM with AI

Ready to crush BFCM? Learn seven AI‑powered strategies, from dynamic ad creatives and demand forecasting to Moby agent queries that drive profit.

LLM Prompts for BFCM

A practical guide to BFCM: 50 LLM prompts, data prep tips, and workflows to turn real-time ecommerce data into faster, smarter decisions.

Black Friday Checklist

Dominate BFCM 2024 with our 10‑point ecommerce checklist, from extending campaigns early to optimizing ads, mobile UX, inventory, email & loyalty.

How to Win BFCM with AI

Ready to crush BFCM 2024? Learn seven AI‑powered strategies, from dynamic ad creatives and demand forecasting to Moby agent queries that drive profit.

Moby Prompting Guide

Unlock 10 LLM prompts for BFCM that streamline decision‑making, forecast demand, optimize ad spend and performance, all in real time.

Improve ad performance

Maximize ROI across every ad platform.

BFCM Advertising Guide

Performance dips during BFCM aren’t a creative issue — they’re a strategy issue. This guide shows how smart brands are scaling with the right mix of data and AI.

Meta Ads for BFCM

Meta remains king of BFCM ad spend. This guide dives into Facebook ad strategies, formats & results brands used to win big.

Google Ads for BFCM

Even as Google takes a smaller share of BFCM spend, it outperforms with higher AOV and conversion rate. This article breaks down Google Ads trends.

AI Agents for Creative Analysis

Automatically spot winning design, copy, and performance patterns and free teams from hours of manual review.

Black Friday TikTok Ads

TikTok has emerged as a key BFCM ad channel. Discover what sets winning brands apart, from creative strategy to ad formats, and how to adapt creative in 2025.

BFCM Advertising Guide

Performance dips during BFCM aren’t a creative issue — they’re a strategy issue. This guide shows how smart brands are scaling with the right mix of data and AI.

BFCM Meta Ads

Meta remains king of BFCM ad spend. This guide dives into Facebook ad strategies, formats & results brands used to win big.

Google Ads for BFCM

Even as Google takes a smaller share of BFCM spend, it outperforms with higher AOV and conversion rate. This article breaks down Google Ads trends.

AI Agents for Creative Analysis

Automatically spot winning design, copy, and performance patterns and free teams from hours of manual review.

Black Friday TikTok Ads

TikTok has emerged as a key BFCM ad channel. Discover what sets winning brands apart, from creative strategy to ad formats, and how to adapt creative in 2025.

Retain existing customers

Boost LTV with stronger retention and email flows.

BFCM Marketing Strategy

Most brands over-index on acquisition before BFCM. Win in 2025 by balancing retention, timing, zero-party data, and the incentives that actually convert.

AI Agents for Email Marketing

AI agents are reinventing email marketing. Explore automated flow audits, content optimization, and campaign design.

Customer Retention Strategy

Retention is the new acquisition. Learn how top ecommerce brands keep customers coming back with 19 strategies, smart metrics, and real brand examples

BFCM Marketing Strategy

Most brands over-index on acquisition before BFCM. Win in 2025 by balancing retention, timing, zero-party data, and the incentives that actually convert.

AI Agents for Email Marketing

AI agents are reinventing email marketing. Explore automated flow audits, content optimization, and campaign design.

Customer Retention

Retention is the new acquisition. Learn how top ecommerce brands keep customers coming back with 19 strategies, smart metrics, and real brand examples

Unlock more BFCM revenue with Sonar Send

$1.2M in incremental revenue

Sonar Send drove $1.2M in incremental
revenue for Triple Whale brands during
BFCM weekend 2024.

$1.2M in incremental revenue

Sonar Send drove $1.2M in incremental
revenue for Triple Whale brands during
BFCM 2024.

What people are saying

“Moby Chat and Agents have been a game-changer for how we’re approaching BFCM this year. They've helped us stay aligned, move fast, and make decisions that drive both performance and profitability”

Justin Parker

Director of Ecommerce Origin

Read case study

Convert more customers

Improve website performance and reduce drop-off.

AI Agents for Website Conversion

Pinpoint funnel drop-offs, weak traffic sources, and low-performing pages in real time, then fix them fast with AI agents.

19 Conversion Rate Tactics for BFCM

Conversion rate optimization is more than tweaking buttons — it’s about fine‑tuning your post‑click experience, removing friction, enhancing UX, testing, and growing revenue.

Landing Page Recommendation Agent

Identify specific landing pages that require testing and optimize the ones with high traffic but low conversion rates or cart abandonment issues.

AI Agents for Website Conversion

Pinpoint funnel drop-offs, weak traffic sources, and low-performing pages in real time, then fix them fast with AI agents.

19 Conversion Rate Tactics for BFCM

Conversion rate optimization is more than tweaking buttons — it’s about fine‑tuning your post‑click experience, removing friction, enhancing UX, testing, and growing revenue.

Landing Page Recommendation Agent

Identify specific landing pages that require testing and optimize the ones with high traffic but low conversion rates or cart abandonment issues.

AI built for BFCM

Moby turns your real-time data into tangible actions — where to spend, what to discount, and when to pivot — so you scale profitably during peak season.

Hear about Moby's impact directly from users.

Get started with Moby