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Our Top 10 SaaS Affiliate Programs to Boost Your Revenue in 2023

Our Top 10 SaaS Affiliate Programs to Boost Your Revenue in 2023

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Last Updated:  
March 18, 2024

Chances are, if you’re reading the Triple Whale blog (or searching for Triple Whale-adjacent content), you’re using some kind of Software as a Service (SaaS). So if you use one or several SaaS programs, you’re likely to tell your friends about them. But did you know you can also act as an affiliate with the program itself, which means you make money every time you refer someone to use it? No? Well, you’re in for a treat, my friend. 

What’s an Affiliate Program?

In the simplest of terms, an affiliate program is where you (as the affiliate) earn a commission for marketing another company’s service. It’s an easy way to make money, simply by sharing content on social media or your personal website about a product or service you already use and enjoy. Because this marketing model is based on social proof (one of the most popular ways to market in this social age), SaaS companies tend to spend a very large chunk of their marketing budget on these programs. In 2023, the Affiliate Marketing Industry is expected to grow to $14.3 Billion globally, and $15.7 Billion by 2024. It’s big money, and it’s time you grab yourself a piece of the pie! 

How Does Affiliate Marketing Work?

  1. An affiliate signs up with the SaaS company and lets them know where they will promote the product (whether it’s a software review site, YouTube channel, or blog article).
  2. SaaS company approves the affiliate for the program and provides them with a unique affiliate link.
  3. Affiliate promotes the product on the YouTube video, blog, or software review site.
  4. When traffic from the unique affiliate link results in a sale (or other specified conversion), the SaaS company pays the affiliate the agreed-upon commission for that sale. 

Our Top Picks for Great Affiliate Programs

1. Triple Whale Affiliate Program

Come on. You knew we’d list our own program first.

Our affiliate program is open to anyone who can amplify our reach, from content creators, to consultants, to growth strategy course creators. The program works on a tiered system, with Blue, Silver, and Gold Affiliates earning more cash for getting your referral through to a demo, and also up to 25% of that referral’s revenue for 6 months. You also get access to a private Affiliate Slack Channel to exchange ideas and share best practices. As a Gold Affiliate, you will also get a co-branded personalized landing page to share with your network, making you look like an official boss. 

Triple Whale Affiliate Program Details

  • Commissions: $50 (Blue) to $100 (Silver and Gold) paid for each completed demo with a prospect, plus 15% (Blue, 0-15 referrals), 20% (Silver, 16-50 referrals), or 25% (Gold, 51+ referrals) of the referrals’ revenue for 6 months
  • Cookie lifespan: 90 days
  • Sign-up link: triplewhale.com/affiliates

2. ActiveCampaign Affiliate Program

ActiveCampaign is an email marketing, marketing automation, and CRM tool you (or your referrals) can use to create incredible customer experiences. And there’s nothing better than great customer experiences for your bottom line! 

ActiveCampaign doesn’t mess around with their affiliate program, with each affiliate earning an average of $1350 per referral. 

ActiveCampaign Affiliate Program Details

  • Commissions: 20-30% recurring commission of what your referred customers pay every month, which could be anywhere from hundreds to thousands of dollars per year!
  • Cookie lifespan: 90 days.
  • Sign-up link: activecampaign.com/partner/affiliate

3. Woorise Affiliate Program

WooRise is a suite of lead generation tools that allow small businesses, entrepreneurs, and marketing agencies to create a wide range of promotional campaigns, landing pages, and engaging forms. It’s trusted by top brands like Airbnb, IKEA, Ford, and ASOS, and it’s got a pretty lucrative referral program going! If you refer visitors to WooRise, you can earn 30% commission on any plan they choose. 

Woorise Affiliate Program Details

  • Commissions: 20-30% recurring commission of what your referred customers pay every month, which could be anywhere from hundreds to thousands of dollars per year!
  • Cookie lifespan: 90 days.
  • Sign-up link: woorise.com/affiliate-program

4. BoldDesk Affiliate Program

BoldDesk is a cloud-based help desk software that helps turn customers into fans! You can use BoldDesk to manage your support email, automate repetitive tasks, and customize it to your business needs. With knowledge base software, canned responses ready to go, and CSAT surveys, you can take your workflow optimization to the next level. As an affiliate of BoldDesk, you can earn 30% for 12 months upon subscription of your referral.

BoldDesk Affiliate Program Details

  • Commissions: 30% for 12 months of your referral’s subscription. You also get access to a dedicated affiliate manager who can help you explore ways to promote BoldDesk.
  • Cookie lifespan: 90 days
  • Sign-up link: bolddesk.com/affiliate-program

5. Shopify Affiliate Program

Shopify aims to be the operating system for Ecommerce, and pays heavily for affiliates sending customers their way! Depending on the type of account you refer, you can earn from $58 to $2000 in commission for each referral. 

Shopify Affiliate Program Details

  • Commissions: fixed-bounty for all full price plan merchant referrals, with no maximum number of merchants you can refer, up to $2000 per referral.
  • Cookie lifespan: 90 days
  • Sign-up link: shopify.com/affiliates

6. Saleshandy Affiliate Program

Saleshandy helps revenue teams close more deals through their cold email outreach campaign. It features hyper-personalized follow-ups for days, weeks, and months in advance to close more deals and get a high reply rate.

Saleshandy Affiliate Program Details

  • Commissions: 25% of recurring commission, plus extra rewards for the top SaaS affiliate. A special bonus of $25 and $50 if you refer 5 to 10 customers within 30 to 60 days of becoming an affiliate.
  • Cookie lifespan: 90 days
  • Sign-up link: saleshandy.com/affiliate-program/

7. MooSend Affiliate Program

As the simplest and most modern solution to deliver email marketing and automation experiences, Moosend is here to help you drive real revenue growth. That goes for the affiliate payouts, too! 

Moosend Affiliate Program Details

8. Brand24 Affiliate Program

As an AI Social Listening Tool, Brand24 is your ear to the ground, collecting insights from over 25 million online sources, tracked in real-time. When you join the Brand24 Partner Program, you can receive a 20% commission on all payments from paying customers you refer to their platform. 

Brand24 Affiliate Program Details

  • Commissions: 20% commission every time a new customer renews their subscription.
  • Cookie lifespan: 90 days
  • Sign-up link: brand24.com/partner-program

9. NachoNacho Affiliate Program

Don’t feel peckish, NachoNacho is a platform to manage all of your different SaaS stacks (snacks?). It also can help you find new relevant software tools so you can do more things better, quicker, and cheaper! Their affiliate program features either a commission of $100 flat, or 100% of rev-share from NachoNacho membership fees for one year. 

NachoNacho Affiliate Program Details

  • Commissions: $100 flat or 100% rev-share for one year. Bonus: after you’ve invited two paying users, you’ll be able to use NachoNacho free, forever!
  • Cookie lifespan: 90 days
  • Sign-up link: nachonacho.com/affiliateProgram

10. HubSpot Affiliate Program

HubSpot is an award-winning CRM platform made up of a Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub, and a powerful and free CRM. Thousands of companies use HubSpot, and thousands more could be a referral you can make some money from! With an offer of 30% recurring commission (up to a year), tiered payouts with higher reward levels for referring more customers, and a 180-day cookie window, HubSpot’s affiliate program is one of the most generous to join!

HubSpot Affiliate Program Details

Final Thoughts on the Best SaaS Affiliate Programs

Excited to get started making money as an affiliate on any of the above platforms? Keep in mind that the goal isn’t to sign up for all of the SaaS affiliate programs, but instead focus on being an ambassador for the platforms you actually believe in. An authentic review will be the strong push your referral will need to decide to try the product. By narrowing your chosen SaaS affiliate programs to focus on platforms you believe in, you’ll be able to send in more quality referrals, which means more recurring revenue in your pocket!  

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