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Measurement

CompassAttribution, MMM and incrementality in one measurement system.AttributionSee what drives revenue across every channel for daily optimization.MMMMeasure impact of every channel, across online and retail sales.

Data Platform

Data WarehouseA fully-managed warehouse to store your lifetime of data. No limits.IntegrationsEasily connect the tools you use to Triple Whale.Triple PixelTrack more shopper behavior for accurate measurement.

Data Enrichment

Sonar SendUnlock incremental revenue from shoppers standard pixels miss.Sonar OptimizeImprove performance by sending first-party data to ad platforms.

Reporting

AI VisibilityMonitor and optimize how you’re showing up in AI search.Self-Serve AnalyticsReady-to-use so you can see every corner of your business.Custom Business IntelligenceExplore any cut of your business via SQL or the dashboard editor.

Use Cases

Acquire ShoppersTurn ad spend into profitable customer growth.Convert VisitorsOptimize site experience to boost conversions.Retain CustomersGrow lifetime value through smarter segmentation.Scale OperationsAutomate operation decisions for better cash flow.

Roles

FounderSee the full picture, get answers faster, and make smarter growth decisions.Marketing LeaderUnify teams with trusted, actionable data.Performance MarketerFind what’s working, cut what isn’t, and scale winning campaigns faster.Ops ManagerStreamline workflows with automated reporting.

Data AnalystAccess all your data without complex queries.AgencyDeliver better results to more clients.Tech PartnerJoin us in building the future of ecommerce, together.

The data foundation for AI you can trust.

Speak to a growth specialist

Run your commerce business from one place.
For free.

Over 65,000 businesses have already ditched spreadsheets for Triple Whale. Bring all of your data into one trusted view and use Moby AI to understand what changed so you can move faster and with confidence.

Moby

Here is the clearest path to 20% more new customers while staying profitable.

Start with these three moves:

1Reallocate budget towards incremental growth.
2Improve website conversion on key pages.
3Expand lower-cost acquisition.

See full report

A Custom Metrics panel showing net profit, ROAS, ad spend, NCPA, blended sales and MER with sparklines

A Single Measurement System

See your whole business as it happens.

Bring revenue, ad spend, customer data and more into one real-time system. Track the metrics that matter without jumping between platforms, rebuilding reports, or waiting on yesterday’s data.

Spend and ROAS by source, with blended ROAS, blended CPA and new customer rate

Attribution

Know what starts the journey and closes the sale.

Compare first- and last-click attribution across every channel to see where customers discover your brand and what gets them to buy.

Moby AI: Your guide to growth

Get the answer. Make the creative. Move your business faster, with Moby.

Moby is your AI analyst. Get answers about sales, spend, customers, and performance, then generate fresh, on-brand creative using real-time context, with no exports, uploads, or tool switching.

Analyze your business

The Moby home screen greeting Ethan, with a prompt field and suggested tasks

Generate on-brand creative

A grid of ad creative and landing pages generated by Moby

Complete AI Visibility

Know when AI recommends your brand, and when it doesn’t.

See how your brand appears when shoppers use ChatGPT, Claude, and Gemini to discover products, then find opportunities to stay visible.

More free tools

Everything you need for smarter growth.

Benchmark reports

Post purchase survey

Mobile App

Ready to make confident, data-driven decisions faster than ever?