Colin is Head of Content at Triple Whale. He enjoys long walks on the beach, tequila sunrises, and a quick dip in the ocean.
Get an inside look at Bimble Beverages with our Founder Friday feature on Jay Moscowitz
Discover the story behind Obvi in today's Founder Friday feature with Ronak Shah
In this edition of Founder Friday, we sit down with Mike Beckham of Simple Modern.
In this edition of Founder Friday, we sit down with Patrick O'driscoll of VZN Nutrition
Are you tired of spending several hours per week combing through data and your Facebook ads, trying to determine what's working and what's not? Then you have to try Triple Whale's rules engine! In this blog post we talk about everything you need to know if you want to save time using Rules Engine.
In this edition of Founder Friday, we sit down with Matt Mullenax of Huron.
On this edition of Founder Friday, we sit down with Riley Strickland of Lume Cube.
On this edition of Founder Friday, we sit down with Mike Lee of Soul CBD.
In this Founder Friday, we sit down with Abhilash and Gabriel, the creators of Chai Guys.
In this post, we'll focus on some of the most effective and advanced eCommerce marketing strategies you can use to boost your business performance, sales, and ROI.
A conversion funnel for eCommerce follows the same rule as the customer journey—however, it also contains elements specific to your industry. This can show up as the tools you use to bring potential customers one step further in their buying journey. DTC Shopify merchants who want to grow their eCommerce business need to understand this process, and design a funnel to help them along their way.
In this post we'll take some time to show you the latest changes that could be affecting your Facebook ads for eCommerce and illustrate a few metrics that can help you become more adept at harnessing the power of Facebook for your eCommerce venture.
Setting up a Facebook Shop is a fast and effective way to sell through Facebook. Learn how to set up your own Facebook shop here.
Are you making the most of your TikTok analytics? Check out our ultimate guide to TikTok analytics to ace TikTok this year.
Looking for the best Facebook analytics tool? Here's a comprehensive list of the top 10 social media analytics tools for 2022.
Want to learn how to make the most out of your Instagram Analytics? Here's our top 10 Instagram analytics tools for marketers and social media managers.
Want to make the most of your email marketing analytics data? Read on to learn four analytics to track and how to use them in 2022.
A well-planned analytics dashboard gives you all the information you need to run campaigns and track important KPIs. Build your own dashboard today!
Learn what a product map is and how to create a product map that aligns business goals with product development efforts with this step-by-step guide.
User-Generated Content (UGC) is a fantastic way to engage with your audience and make waves on social media. Here's how to get good UGC.
Marketing attribution software options include Triple Whale, Ruler Analytics, Branch, Neustar, and Looker. Each work on a unique marketing attribution model.
A customer journey map illustrates customers' interactions with your brand, helping you hit optimal sales. Here’s how to craft the perfect customer journey map.
Snapchat remains one of the best platforms to engage with customers in 2022. Learn everything you need to know about tracking analytics in Snapchat here.
Knowing your Customer Lifetime Value (CLV) can help enhance your company’s total revenue. Learn how to calculate CLV in this article.
Facebook Ads are some of the most effective forms of advertising. This article takes a look at the Facebook Ads reporting system and how it works.
What does Facebook Analytics mean for your business? Read on to learn how to use analytics tools to track your metrics and ace your Facebook campaigns.
eCommerce trends tend to come and go, but some of them are so impactful that they stick around. Join us as we delve into ten trends that are here to stay.
