💥 How to make your product stand out, crazy new ecommerce AI tool, and more!

👋 Hello beautiful Whale Mailer!

Wrapping up my time here in Israel and can't wait to get back to the ATX HQ (and my sneaker collection) to finish out the holiday season...

So much to update you on in the coming weeks 👀

Now, let's get into today’s roundup… must read material going into BFCM and the rest of the year.

And as always, thank you for letting us into your precious inbox on this beautiful Thursday evening!

We don't take the responsibility lightly 🙂

Cheers,

R

PS - we just dropped a new resource called Triple Whale University to help you understand how to simplify and use your data to scale more confidently (aka stop wasting ad dollars). Here's where you can check out the free videos.

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🎙️You're Not Your ROAS

No new episode this week, but...

There's plenty to catch up on! If you want insider ecommerce secrets from some of the best minds in the industry, subscribe the YouTube channel right here.

Appreciate you!

👩🏻‍💻 What We Are Reading?

1) Timothy breaking down Shein as a tech company 🔥

2) Davie Fogarty on differentiation of product fit 🕛

3) Rabul on 10 marketing threads to learn from 🏢

🎧 What We Are Listening To?

🤯 Fact of the Week

🧰 Tool of the Week: Prehook

🦸🏼‍♀️ Tip of the Week