The ROAS Refresh: ROAS Benchmarks & Winning strategies for $1M+ Shopify Brands

2023 was a year where we learned a lot and tried new things, and 2024 will certainly be no different! As we look forward to the year ahead, we’re cognizant of the strain of inflation and how marketers and brand owners need to approach driving DTC sales in a way that makes sense for the current economic climate. It’s imperative that marketers and DTC brand owners alike take a comprehensive look back at what worked in 2023 to use a data-based approach to understanding marketing trends.

Ready to take your ROAS to the next level?

This guide is crafted to transform your understanding of ROAS, equipping you with cutting-edge insights and strategies gleaned from top industry experts. This guide will help you:

This eBook will outline actionable advice from eleven different Triple Whale partners for how to glean lessons from your brand’s historical performance and apply them directly to this year’s marketing efforts.

Gain insights around ROAS trends and performance analytics,

Benchmark your current performance against the broader Shopify ecosystem,

Identify which metrics have the strongest correlation with ROAS for specific industries and channels,

Learn from actionable, expert strategies for enhancing your advertising efforts,

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