How Triple Whale Helped Modifly Skyrocket Client Performance +20% Within 90 Days

Weeks before the rollout of iOS 14, Elijah and his team knew they needed to find the right solution to impending attribution challenges, fast. Their clients were asking questions the team just didn’t know how to answer.

THE RESULTS

$1,400
In cost savings per client
20%
Increase in media buying performance
50%
Increase in growth rate per client

THE RESULTS

$1,400
In cost savings per client
20%
Increase in media buying performance
50%
Increase in growth rate per client

THE RESULTS

$1,400
In cost savings per client
20%
Increase in media buying performance
50%
Increase in growth rate per client

ELIJAH SCHNEIDER

CEO and Founder, Modifly

“Triple Whale has helped us save money for our clients, be more strategic, streamline our time, and invest where it matters to our clients - which is actually moving their growth forward on advertising platforms.”

Overview

When Elijah founded Modifly, he was passionate about building a business that genuinely served his clients - or his partners, as he calls them. He describes Modifly as working as an extension of his clients’ teams; that’s why he was so proactive when the news broke of upcoming iOS 14 data loss. Weeks before the rollout of iOS 14, Elijah and his team knew they needed to find the right solution to impending attribution challenges, fast. Their clients were asking questions the team just didn’t know how to answer.

Challenge

Elijah’s team tested a variety of reporting tools, and found that despite exorbitant pricing, none seemed to improve data accuracy. Clients remarked that on-platform reporting was more reliable than the tools they were testing - even when platform-reported data trust was at an all time low. Beyond the issues of pricing and accuracy, actually using other reporting tools was an enormous lift. Between messy integration, uncovering the right data, and helping clients make sense of it, each platform required a huge amount of time and energy.

BETTER DATA = BETTER ROAS
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