Justin Buckley
About
Co-Founder at ATTN Agency | Performance & Growth Digital Marketing | Over $130mm Revenue Driven YTD | Forbes Agency Council
Facebook CAPI (Meta Conversions API) in 2025: What It Is & How to Set It Up
Discover how to use Facebook CAPI — Meta’s Conversions API — to track conversions more accurately in 2025. Learn the differences between Meta Pixel and CAPI, plus setup tips and best practices.

All of Justin Buckley's Articles
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The 15 Best Ads on TikTok (& What We Can Learn From Them)
Done right, TikTok has the unique power to create iconic brand moments.

Justin Buckley
March 21, 2025
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8 min

9 Critical Facebook Ad Creative Fundamentals
To make sure your brand thrives for years to come, you’ll need to focus your marketing team’s energy on developing a creative strategy founded on nine direct response principles. Here are 9 fundamentals to focus on when developing and optimizing your Facebook ad creative.

Justin Buckley
March 21, 2025
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Facebook CAPI (Meta Conversions API) in 2025: What It Is & How to Set It Up
Discover how to use Facebook CAPI — Meta’s Conversions API — to track conversions more accurately in 2025. Learn the differences between Meta Pixel and CAPI, plus setup tips and best practices.

Justin Buckley
April 30, 2025
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8 min

7 Strategies to Make Facebook Ads Work in 2023
Do Facebook Ads work? Without a doubt. You just have to know which buttons to push. Here’s a breakdown of the core elements we are focusing on at ATTN Agency to drive sustainable improvements within Facebook and Instagram ads to hit our clients big picture goals, and how you can apply them to your own strategy.

Justin Buckley
March 21, 2025
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