Ecommerce brands have already implemented generative AI for daily operations, and Large Language Models (LLMs) are increasingly capable of handling complex, multi-step tasks. Generating product descriptions, improved search functionality on the website, generating email/ad copy, and automated bundling and upselling product recommendations are just a few ways that generative AI has made running a brand both easier and quicker.

But, agentic AI has changed everything.

AI agents are systems that independently accomplish tasks on your behalf, and the possible applications for ecommerce brands are endless.

In this playbook, we’ll break down what agentic AI is, why you need agents for your business, and how AI agents can help you accomplish everything a brand needs to succeed – from getting that first sale to scaling your operation to seven figures and beyond.