Competitor Comparison

Compare Triple Whale as an eCommerce OS

The eComm OS leader with over 6,000 brands that use Triple Whale

Comprehensive OS

While our Triple Pixel has helped solve the issue of poor marketing attribution, we provide much more than attribution to help an ecommerce business scale profitably. We pride ourselves in providing solutions to multiple ecommerce pain points to give you a comprehensive operating system. A core focus of our OS is ensuring easy setup and ongoing ease of use. It's your data, you should easily access it. We also have our AI that helps you analyze your data to give you powerful and actionable insights daily.

Clear Attribution

Triple Whale uses our proprietary Triple Pixel to directly track first-party customer purchase data down to the ad level. By adding our unique server-side pixel to your ecommerce site, you’ll gain immediate clarity around where shoppers are coming from, what products they’re buying, and how you can better market to them in the future. Coupling that with zero-party data gathered in post purchase surveys, we give you Total Impact attribution for an even clearer buyer journey. All our data is realtime, so you get access to everything you need, the moment you need it.

Community & Support

Gain access to an exclusive, highly engaged community full of like-minded individuals trying to scale their ecommerce businesses. Get insights from webinars and virtual events with industry experts on trends, opportunities, and upcoming Triple Whale features to help you grow your knowledge and business together. Our team is standing by to help with anything that comes up.

Native Triple Whale Integrations

Centralize your entire eCommerce stack
into a single platform.

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Competitors

Single Features

While we have competitors that compete directly with attribution, creative analysis, AI automation, and dashboarding, they can each only provide a solution to one of the pain points. Triple Whale works to solve all your ecommerce pain points in one place.

Mostly Clear Attribution

Data modeling based on projected view-through conversions that can muddy the clear data. Modeled data can also take longer to produce so time to value can be delayed. While it may take up to 60 days for data modeling with some of our competitors to provide valuable insights, our pixel and attribution technology can begin providing insights within days of installation.

Product Focus

While product focus is great, taking care of the customer's needs should always be the priority. Some of our competitors don't focus as much on the ongoing education and usability of the product, causing the user experience to fall to the side.

Native Triple Whale Integrations

Centralize your entire eCommerce stack
into a single platform.

+ More

Our Customers Love Us

“We'll be tracking everything down to every hour's profit on our lovely @triplewhale dashboard where we have synced up every cost down to even human capital and salaries as well as our overhead and COGS. Don't be afraid of knowing the real picture. It helps paint a better future”

Ron Shah, Obvi

“@triplewhale allows to dive into the dashboard with ease. Not that suffocation. No more drowning”

Qash, Ecom Warrior

"Having the dashboards all in one place is a phenomenal thing to see, an overarching view of the health of our advertising makes our life a lot easier.”

Matt Fey, Portland Leather Goods

"As an agency owner, there is one tool that we require all of our clients to use, and that's because if you run an agency, you know that it's really hard to have all your data in one place and constantly know what is going on in each account. And that's why we use Triple Whale. Not only does it allow me to quickly be able to see how each of our accounts are doing, but also makes finding opportunities and capitalizing on those opportunities much easier than doing it manually."

Brad Ploch, WRK

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Choosing Triple Whale over a competitor

Our product has a ton features—as a result, choosing a solution amongst our competitors can feel complex and overwhelming at times.

Triple Whale’s products & features can be categorized into the following buckets:

Digital Marketing Attribution (powered by 1st party pixel), Data centralization and visualization, Ads Manager Tools, Comprehensive DTC Business Metrics & Insights, Performance Marketing Insights, Creative Analysis, AI Automation and numerous new features in development.

When you consider all of the companies that play in at least one of these buckets, the list gets long.

Today, we are most known for our Attribution and Data visualization solutions. Our primary competitors have products positioned similarly to our attribution and data visualization solutions, but don’t go much beyond that.

Native Triple Whale Integrations

Centralize your entire eCommerce stack
into a single platform.

+ More

Where do we overlap?

Digital Marketing Attribution: All of our primary competitors offer some form of first-party pixel attribution, multi-touch attribution modeling, server side tracking, Multi-device data tracking, and data cleaning. Most of our competition either doesn’t own the tech behind their pixels, or offer as high of quality products in this area.

Performance Marketing Insights: Most of our primary competitors offer some combination of Analytics dashboarding, Marketing KPI’s, and customer journey mapping. Triple Whale offers the best in class UI, comprehensive and custom metrics, and industry benchmarks, but most customers don’t know unless they have also used competitor’s products.

Transform Your Data Into Growth 🤝

Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand.

Get top tier attribution, creative analysis and trustworthy data to help you scale your business.
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Our AI also analyzes your data to give you daily insights, immediate anomaly detection and suggested optimizations to make sure you’re spending your time where it matters most: growing your brand.

Native Triple Whale Integrations

Centralize your entire eCommerce stack
into a single platform.

+ More

Don't write checks your inventory can't cash

Lighthouse AI syncs campaigns with your current inventory, making it easy to shift budgets and targeting.