Logan Brown
🤔 Why Would HIMS Spend 48% of Its Revenue on Marketing?
Acompany spending 48% of revenue on marketing would spark anyone’s interest. We mocked up a HIMS Triple Whale dash and broke down some scenarios that may help you think about what you’re willing to spend on new-customer acquisition costs.
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Use These 10 Moby Prompts to Make the Most of BFCM 2024
Ready to crush BFCM? We’ve put together ten powerful prompts you can use with Moby to help streamline your decision-making, save time, and run your business more efficiently during the busiest weekend of the year.
🤔 Why Would HIMS Spend 48% of Its Revenue on Marketing?
Acompany spending 48% of revenue on marketing would spark anyone’s interest. We mocked up a HIMS Triple Whale dash and broke down some scenarios that may help you think about what you’re willing to spend on new-customer acquisition costs.
First Party Data vs. Third Party Data
Strap in for a tour de force of writing today as we follow our marketing domestique, Logan B. up the mountain & into the abyss (or should we say “stages”) of third party data and first party data
What Is LTV in Marketing? A Deep Dive
Customer Lifetime Value or LTV in marketing is your customer’s total value to your business. In this post we do a deep dive on what LTV is in marketing and how to leverage it.
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