Freelance writer and consultant for retail technology companies with bylines in Forbes, Vogue Business, Adweek and more.
Why is video marketing important for ecommerce brands, what are the benefits, and how do leading DTC brands use different types of videos to drive more sales? In this post we’ll cover all of this and more.
Product analytics can help convert more sales leads, increase customer retention, and maximize revenue, as they provide rich insights into what users actually do. Here’s everything you need to know about how to put them to good use.
If you’re looking to increase profits, maximize your reach, and grow your business, automation is the key. In this article you'll find the definitive guide to e-commerce automation.
Knowledge is half the battle, so make sure you brush up on these essential eCommerce analytics terms and KPIs. Position your store for success!