Whitelabeled implemented seven Moby Agents across their client accounts, each addressing different operational challenges:

Saving Time and Gaining Holistic Insights with the Weekly Performance Metrics Reporting Agent

Account managers now use the Weekly Performance Metrics Reporting Agent to quickly assess holistic channel performance without digging through multiple platforms and reports. This agent keeps the team always informed of top insights across every channel — with actionable recommendations on how to improve. 

"I love using our custom Weekly Performance Metrics Reporting Agent that we built with the Triple Whale team. It shows up in my inbox every Monday morning at 9:03 am, giving me a high-level snapshot of what's working, what's not working, and what needs to be improved. I know exactly what's going on in accounts without opening my computer, which means I can spend more time on strategic recommendations for our clients instead of digging through platforms for basic performance metrics."  – Darcy Velazquez, Senior Growth Strategist at Whitelabeled

Data-Driven SKU Prioritization with the Product Analytics Agent

For clients with extensive product catalogs of 1,500+ SKUs, the Product Analytics Agent automatically identifies top performers and underperformers, surfacing the vital 20% of products driving 80% of revenue. 

"When you’re managing large product catalogs, finding the right SKUs to prioritize can eat up time. The Product Analytics Agent instantly surfaces our top five winners and top five underperformers, helping us move faster and focus our efforts where it counts. That speed creates real impact for many of our brands"  – Victor Velazquez, CEO at Whitelabeled‍

Unlike manually creating spreadsheets with pivot tables, then importing that data to ChatGPT to uncover insights, the Product Analytics Agent sits on top of  Triple Whale's data platform to analyze performance across multiple channels simultaneously, factoring in margins, conversion rates, and ad spend attribution.

‍"What sets this agent apart from generic AI tools is that there’s no need for exporting reports of any kind, Triple Whale houses all the data for you, the prompts are already set, and all you have to do is press a button. It ties revenue growth and marketing efficiency to specific products, all in one agent."  – Darcy Velazquez, Senior Growth Strategist at Whitelabeled 

This combination of the team's expertise with AI-powered analysis eliminates hours while ensuring recommendations remain strategically sound.

Creative Optimization with the Creative Insights Agent

The team leverages the Creative Insights Agent to analyze performance across hundreds of ad variations, identifying which creative concepts and elements drive results. This agent not only evaluates quantitative metrics but also analyzes qualitative factors such as consumer sentiment in response to specific copy choices and visual elements. 

"With Meta and Google's strategic direction, we need significantly more creative volume. The Creative Insights Agent helps alleviate this burden by clearly identifying which elements of our ads are driving results."  – Jacob Sewak, Senior Paid Growth Strategist at Whitelabeled

This analysis would traditionally require manually correlating performance data with creative elements across hundreds of variations—a process so time-consuming that many agencies simply couldn't perform it at scale. Now, Whitelabeled can quickly determine whether comparison ads, testimonials, or specific visual elements are resonating with target audiences, allowing them to refine creative strategy with confidence.

Strategic Budget Allocation with the Tactical Recommendation Agent

The Tactical Recommendation Agent provides specific guidance on where to shift spend, helping the team make data-driven budget decisions across platforms. The agent delivers year-over-year pacing analysis, new customer metrics, and favorable versus unfavorable trends with a clear structure: Insight → Objective → Recommended Action.

"The agent provides pacing forecasts and tactical recommendations that help affirm our strategic decision making — it gives us additional data points to validate our every approach." - Victor Velazquez, CEO at Whitelabeled‍

This framework makes budget optimization more systematic, allowing the team to quickly identify opportunities across multiple client accounts. While still expanding its use, the team has begun leveraging this agent more frequently to enhance their strategic planning process.

Additional Moby Agents

Whitelabeled also utilizes the Performance Agent for platform variance analysis, the New Customer Acquisition agent for CAC breakdowns by channel, and is eagerly anticipating the Forecasting agent to help clients with financial modeling and projections.

"One of the best parts about the agents is how intuitive and flexible they are — we can create our own from scratch (using AI or manual inputs), fine-tune existing ones, and easily get exactly the outputs we need. With daily reporting and support from Moby, it's easy to make agents that work the way we do," - Victor Velazquez, CEO at Whitelabeled

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Results

Triple Whale's Moby Agents have transformed Whitelabeled's operations, delivering significant time savings and enabling more strategic work:

10+ Hours Saved Weekly: Across their client accounts, the team saves over 10 hours weekly on reporting and analysis tasks.

45 Minutes → 10 Minutes for Reporting: What previously took up to 45 minutes per client now takes around 10 minutes with automated agent insights - because the team now focuses on quality-checking and strategic analysis rather than manual data compilation.

1-2 Hours Saved Per Client Weekly: For each client, account managers save 1-2 hours weekly, time that can be reinvested in strategy.

Enhanced Client Communication: automating the backend analysis, Whitelabeled now delivers clearer insights and stronger recommendations to clients, freeing up the team to focus on what actually moves the needle. This shift allows them to maintain the empathetic, human element of client relationships while providing more strategic value.

"My output with Triple Whale is now twice what it would be if I was still doing all this work directly in each platform," – Jacob Sewak, Senior Paid Growth Strategist at Whitelabeled‍

Looking ahead, Whitelabeled plans to further integrate Moby Agents into their workflow through Slack notifications for greater efficiency. They're actively pushing the boundaries of Moby Agents by testing new use cases across client accounts, particularly in creative ideation and KPI forecasting—capabilities that will help transform their agency from traditional media buying to high-impact growth consulting.

"Moby Agents transform how we operate. They free up our team’s creativity instead of burying them in reporting. As our industry evolves, growth strategists who can connect business finance to marketing will be increasingly valuable and AI agents are enabling that transition by handling most of the analytical heavy lifting.” — Victor Velazquez, Co-Founder at Whitelabeled

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Ready to transform your agency operations with Moby Agents? Talk to our team today to see how Moby Agents can help your team save time, make better decisions, and deliver more strategic value to clients.