When you’re online shopping, what are the odds you pay attention to the copy over the images? Probably really low because we’re mostly visual people. In this blog post we'll find out what type of photos should you have on your site and how should you lay it out to convert customers and sell.
Why is video marketing important for ecommerce brands, what are the benefits, and how do leading DTC brands use different types of videos to drive more sales? In this post we’ll cover all of this and more.
In this blog we dive into how you can combat rising CAC with proper affiliate marketing strategy, we have a breakdown of 5 marketing lessons we can learn from Shopify and we have a deep dive into Klaviyo’s new strategic partnership with Shopify.
In this blog we have a brand new (massive) Shopify announcement, we have 7 powerful marketing principles and 6 dead-simple tips to level up your online writing.
In today's blog, we dive into the future of ecommerce, AI, and the current economic situation. We reveal a life-changing Google Drive hack and we find out how to unlock better performing ad creatives.
In this blog we talk about bootstrapping an ecom brand, controversy around Facebook inflating advertising metrics and we have 14 marketing tools that you were probably missing out on before.
If we had to choose one thing that could dramatically transform your marketing, we’d go with copywriting. Because great copy sells. Here’s how to take “meh” copy worth reading, with copywriting principles you can put to use right away.
In today's blog, we'll learn how to perform a quick and robust creative analysis and why creative isn’t always the biggest lever. Our recommended reading has a fantastic essay exploring misery and we'll be wrapping it up with our tip, tool and fact of the week.
in this episode, we talk about everything creative and media and why you need air.inc #Adspend
In this episode, we go over why creative matters, what works, and how best to test creative in an ever-changing media buying landscape #Adspend
In this episode of ROAS, we go over creative, how to make good creative, and why you need to be doing your own things rather than following trends. #ROAS
I have my mind blown multiple times on this pod. John goes into the keys to success in marketing. The lessons he took away after working at a Mall Kiosk. How he structures his team. Why creatives might not be your biggest lever and more! Super epic pod. #ROAS
One of the best in the biz reviews creatives to gives tips, tactics and strategies to drastically improve your creative.