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In this post, we'll explore what Conversions API is, why it was created, and why it's critical for DTC brands. We'll also dive into the core differences between Conversions API and server-side conversion tracking, and provide a step-by-step breakdown of how to implement Conversions API.
Since Facebook can be quite intimidating to new advertisers and smaller players, with its variety of ad formats and targeting options, this guide will give you a comprehensive overview of how to use Facebook Ads for eCommerce and how to correctly measure and attribute your ad performance.
In this edition of Founder Friday, we sit down with Mike Beckham of Simple Modern.
Want to take your brand from 7 figures to 8 figures in 2023? You won’t get there just by changing your ad account structure! In this blog you'll find 5 keys to scaling your ecommerce business that your agency is not telling you.
If Meta is any part of your advertising efforts, you know how important it is to control your ad spend and ensure that you're getting the best possible return for your advertising dollars. This blog will outline what exactly Cost Caps are, when you should (and shouldn't) use them, and things to keep in mind if you decide to use them in your overall Facebook advertising strategy.
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