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👋 Hello beautiful Whale Mailer!
Writing this email from the beautiful ATX, but some of our amazing team is up in Toronto this week for another Whale Road Show to hang out with some of our amazing community.
Crazy to think that we have 5000+ stores using Triple Whale world wide. Wow.
Now, for today’s roundup…
First up is a podcast episode with Adam Kitian and Drew Marconi, cofounders of Intelligems.
We dive into all things pricing strategy and improving your margins.
Now, for our recommended readings.
First up, a great twitter thread on TikTok’s new pivot to SEO, and how to take advantage of it in your business.
Then we have a masterful walkthrough of cash conversion cycles by our friend Ron Shah over at Obvi.
Every ecom operator needs to be well versed in this. Especially now.
And to round out the readings, we have a great thread from our resident meme-maker, Tommy Clark, on the backlash Instagram has been facing this week + how brands can adapt.
As always, we appreciate you letting us into your inbox on this fine Thursday evening!
We don’t take that responsibility lightly.
Cheers,
R
Triple Whale - eCommerce Operating System
Triple Whale centralizes the metrics from all the tools you use, right into your pocket. We simplify, inform & save you time!
EP 40 - Drew Marconi and Adam Kitian On Ecommerce Pricing Strategy 101
Today’s we have a heater of an episode for you.
Rabah welcomes Drew Marconi and Adam Kitian, cofounders of Intelligems, to the show.
We break down how to use A/B testing to informs pricing, unit economics, and more stuff your *need* to understand to be an effective ecommerce operator in 2022.
Incredibly valuable episode!
Groupshop for Brands | Tools to grow your word-of-mouth and influencer sales
The first attributable word-of-mouth sales engine to supercharge your business.
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Supercharge your growth with a purpose-built ecomOS for brands and agencies.
