👋 Hello beautiful Whale Mailer!
This Thursday round-up is jam packed with actionable marketing resources:
First up is a podcast episode with Andrew Youderian, founder of eCommerce Fuel, where we dive into what the future of ecommerce will look like (and what brands will survive in 2022 and beyond)
Making up the recommended readings for the week, we have a fantastic thread outlining 40 potential viral TikTok hooks for you to steal. No fluff, just value.
Next, we have a deep dive into how to build a profitable brand in today’s world.
And to round out our recommendations, we have a fascinating thread from Bryan Porter on why his brand killed their Amazon spend this year. Super interesting.
Oh and we found a free tool that’ll help you spy on your competitors on Twitter 👀
Thanks so much for trusting us with space your inbox twice per week - we appreciate you :)
Cheers,
R
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How do you build a profitable brand today? | by Michelle Wiles
This article by Michelle Wiles is a deep dive into the key components of a profitable ecommerce brand. Definitely worth the read as we round out Q1 of 2022.
Olly Hudson on how businesses can better utilize TikTok - creativeBTS
Olly Hudson is the founder of Soar With Us, one of the UK’s leading TikTok growth agencies with over $1.2M in advertising spend on TikTok per month. He also happens to be a Triple Whale client!
On this episode, Brian and Olly discuss what makes TikTok a powerful channel for businesses, what organic videos perform well for businesses, and his strategies to effectively advertise on TikTok.
Twemex: Sidebar for Twitter - Chrome Web Store
Twemex is a free Chrome extension that let’s you spy on your industry competitor’s most popular tweets. it’s great for getting inspiration, and keeping an eye on what’s working in Twitter content 🔎
How to spy on your competitors and estimate their monthly revenue…
Supercharge your growth with a purpose-built ecomOS for brands and agencies.