Product Manager at Triple Whale
Acompany spending 48% of revenue on marketing would spark anyone’s interest. We mocked up a HIMS Triple Whale dash and broke down some scenarios that may help you think about what you’re willing to spend on new-customer acquisition costs.
Strap in for a tour de force of writing today as we follow our marketing domestique, Logan B. up the mountain & into the abyss (or should we say “stages”) of third party data and first party data
Saunder, Logan and Rabah do a review over some BFCM metrics and then we jump into what you can do to make your December uber awesome. We also take some Q/A from our viewers.
The fellas break down a bunch of landing pages, homepages and PDPs in this complete CRO breakdown with Shaun Brandt.
Rabah, Logan, Saunder and Ilya give a rundown on the new Automated Rules Engine.
Logan gives a rundown on Triple Whale's newest feature, Post Purchase Survey, and talks about why he can't wait for Triple Whalers to add zero-party data to their attribution story.
Rabah, Saunder, Logan and Yaakov dive into Triple Whale's newest all-in-one finance platform, FinHub, and demonstrate how DTC brands built on Shopify can use it to operate smarter.