Creative

A Guide to Ecommerce Photography That Sells

When you’re online shopping, what are the odds you pay attention to the copy over the images? Probably really low because we’re mostly visual people. In this blog post we'll find out what type of photos should you have on your site and how should you lay it out to convert customers and sell.

Jan 25, 2023

Ashley Kim

9 Brands Using Video in Ecommerce to Drive Sales

Why is video marketing important for ecommerce brands, what are the benefits, and how do leading DTC brands use different types of videos to drive more sales? In this post we’ll cover all of this and more.

Jan 24, 2023

Kaleigh Moore

👩🏻‍🎨 Ad Creative Analysis Playbook, Klaviyo's Crazy New Partnership, and More

In this blog we dive into how you can combat rising CAC with proper affiliate marketing strategy, we have a breakdown of 5 marketing lessons we can learn from Shopify and we have a deep dive into Klaviyo’s new strategic partnership with Shopify.

Aug 4, 2022

Rabah Rahil

🤩 Massive Shopify Update, Powerful Copywriting Tips, and More

In this blog we have a brand new (massive) Shopify announcement, we have 7 powerful marketing principles and 6 dead-simple tips to level up your online writing.

Jun 24, 2022

Rabah Rahil

🔐 Unlocking Better Ad Creative, Life Changing Google Drive Hack, and More

In today's blog, we dive into the future of ecommerce, AI, and the current economic situation. We reveal a life-changing Google Drive hack and we find out how to unlock better performing ad creatives.

May 27, 2022

Rabah Rahil

📚 UGC Creative Playbook, Bootstrapping to $30M & More

In this blog we talk about bootstrapping an ecom brand, controversy around Facebook inflating advertising metrics and we have 14 marketing tools that you were probably missing out on before.

Apr 7, 2022

Rabah Rahil

Here's How to Write Ecommerce Copy That Sells

If we had to choose one thing that could dramatically transform your marketing, we’d go with copywriting. Because great copy sells. Here’s how to take “meh” copy worth reading, with copywriting principles you can put to use right away.

Sep 19, 2022

Jessie Wootton

🍿 2022 eCom Predictions, Creative Might Not Be King, $40mm Per Year to DJ, Creative Analysis & More

In today's blog, we'll learn how to perform a quick and robust creative analysis and why creative isn’t always the biggest lever. Our recommended reading has a fantastic essay exploring misery and we'll be wrapping it up with our tip, tool and fact of the week.

Dec 16, 2021

Rabah Rahil

Use These Creative Testing Strategies to Scale Your Ads With Certainty

Behind every successful paid advertising campaign is a successful piece of creative. Let's explore how to truly test and scale your creative performance.

Jun 1, 2022

Jakub Szunyogh

Why EVERY Brand Needs a Creative Operating System W/ Shane Hegde

in this episode, we talk about everything creative and media and why you need air.inc #Adspend

48:27

Hey Creative MATTERS A lot

In this episode, we go over why creative matters, what works, and how best to test creative in an ever-changing media buying landscape #Adspend

38:10

How To Effectively Build & Use Creative for Campaigns

In this episode of ROAS, we go over creative, how to make good creative, and why you need to be doing your own things rather than following trends. #ROAS

47:10

John Coyle on Why Creative Isn't Your Biggest Lever

I have my mind blown multiple times on this pod. John goes into the keys to success in marketing. The lessons he took away after working at a Mall Kiosk. How he structures his team. Why creatives might not be your biggest lever and more! Super epic pod. #ROAS

51:12

Creative Breakdown with Jess from Hire Fire Team

One of the best in the biz reviews creatives to gives tips, tactics and strategies to drastically improve your creative.

Creative

How to use Triple Whale's Creative Cockpit as a Marketer

Saunder and Brandon on the Product Marketing team teach you how to best use Creative Cockpit as a marketer.

Creative