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☠️ The Failure of DTC, New TikTok Ads Data, and More

☠️ The Failure of DTC, New TikTok Ads Data, and More

Last Updated:  
March 18, 2024

👋 Hola beautiful Whale Mailer!

Still over in Barcelona, enjoying some sangria, tapas, and paella.

But, the show must go on!

So, for today’s roundup…

First up is a podcast episode with Asher Ismail.

Asher cofounded Uncapped, and is doing some fascinating stuff, helping founders raise money without giving up equity…

He’s even giving you a little gift if you make it to the end of the epsiode ;)

Now, for our recommended readings.

First up, a fascinating twitter thread on the hypothesis that DTC has ‘failed’ as a whole.

The writer makes a compelling argument - worth the read.

Then we have an article from Business Insider on some updated TikTok ads data. Looks like TikTok is gaining some ground on Meta…

And to round out the readings, we have a step-by-step guide from Zain Kahn giving away the secrets to massive LinkedIn growth.

He went from 0-60,000 followers in 6 weeks.

Insane.

As always, thanks so much for renting us this precious real estate in your inbox.

It’s an honor!

Cheers,

R

TikTok Ads Data Content

Triple Whale - eCommerce Operating System

Triple Whale centralizes the metrics from all the tools you use, right into your pocket. We simplify, inform & save you time!

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Exciting stuff… 👇

🎙️You're Not Your ROAS

TikTok Ads Data Content
How Uncapped Makes Raising Money For Companies Easier W/ Asher Ismail EP.37

EP 37 - Asher Ismail on How To Raise Capital WITHOUT Giving Up Equity

Listen to this episode from You’re Not Your ROAS by Triple Whale on Spotify. Today, Rabah welcomes Asher Ismail to the show. Asher is co-founder of Uncapped, helping founders get growth capital without interest, equity, warrants or personal guarantees.

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👩🏻‍💻 What We Are Reading?

TikTok Ads Data Content

Shopify merchants have doubled ad spend on TikTok to reel in customers, as privacy changes make Facebook a 'complete nightmare' for customer acquisition

Sellers say TikTok works well as a customer-acquisition tool. “They know their audience’s interests and they’ll feed them to you.”

www.businessinsider.com  •  Share

🎧 What We Are Listening To?

Patrick Campbell: The Billion $ Quilting Industry And Using Spy Secrets To Gain A Competitive Edge

Listen to this episode from My First Million on Spotify. Shaan Puri (@ShaanVP) and Sam Parr (@TheSamParr) talk to Founder & CEO at ProfitWell, Patrick Campbell (@Patticus), about the billion dollar quilting industry, using spy secrets in business, buying cheap debt and a hostile takeover of a person.

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🤯 Fact of the Week

🧰 Tool of the Week

TikTok Ads Data Content

Automatically save Instagram stories and posts your brand is tagged in.

Archive App automatically detects & saves Instagram posts your brand gets tagged in. Yes, Instagram Stories as well, not just feed posts.

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🦸🏼‍♀️ Tip of the Week

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