If you’re living under a rock and have never heard of Triple Whale, they launched an incredible app a little over a year ago that is now considered the most essential app for media buying. When your Facebook data shows this, Google shows that, and Shopify this, what numbers can you trust, especially with so much on the line? They built a platform that aggregates all of your cash in & cash out on a daily basis so you can truly see how your business is performing.
Well, they did it again with FinHub.
If you’re like me, you’re the smartest marketer & businessperson alive, but you struggle with the day to day finances and tracking your business's performance because you’re too busy in the weeds. You may either A) not be able to afford a CFO and are struggling through outdated Quickbooks or B) are embarrassed as hell that you’re constantly bugging your CFO and showing your financial illiteracy.
FinHub allows you to take back control and see a live snapshot of everything you should care about as an owner: inventory, cash on hand, outstanding invoices, and your balance sheet all in
Below you’ll find a snapshot of our brand-new Australian market. My goal since 2017, was to get the business to a place where I could advertise to 365 days of sunshine. We are using FinHub to track bills, push off payments as long as possible, and actively track the cost of inventory & how much potential profit is available from our inventory.
We have strict returns we are targeting on ad spend & we are able to use FinHub to quickly calculate our EBITDA on a monthly basis. If we are not on track to hit our 15-20% goals then we can react in real-time to save the year. We can then pull levers such as: Do we decrease ad or influencer spend? Can we actually increase spend and sneak out more topline and net profit overall? Is there additional headcount that is only needed seasonally? Review all of our invoices & bills to cut out any wasted spend.
FinHub allows CROSSNET to act smarter, stay leaner, and is the trusted partner our finance team needs to make accurate decisions to grow our business year over year.
This is your chance to make sure your holiday season is as profitable as possible.
Get a demo of FinHub here now.
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